Brookfields have been exporting wines, predominantly red wines to China for a number of years now. And this market is steadily growing for us. Currently it is believed that the number of Chinese 'urban middle class' drinking imported wines is approximately 38 million people, up from 19 million four years ago in 2012.
Also the demographics enjoying wine are changing at an even faster rate with approximately 50% of imported wine drinkers now being under 30 years of age. And they are open and interested in more than just red wines.
So here at Brookfields we had our recently updated brochure translated into Chinese to help with their thirst for knowledge and better understanding of our story and the character behind our hand-crafted wines.